What is Real Estate?
Real estate is defined as property that cannot be moved from its current location, including buildings , land, premises, homes , etc. All of these assets can be grouped into three categories: residential, commercial, or industrial. Real estate is usually linked to a registry to guarantee the rights (right of possession, enjoyment, control, exclusion, and disposal) to its owners. Similarly, although real estate and real estate are similar terms that are sometimes used as synonyms, the first term is usually used to refer exclusively to homes. On the other hand, movable property is property that can be moved from its current location (for example, a car, a motorcycle, a boat, etc.). In addition to the obvious differences between the former (real estate) and the latter, the former have important legal differences, such as the aforementioned need to have them registered and the possibility of mortgaging them. Even companies focused on real estate use different programs for their commercial management , since they have to manage different types of information in order to achieve their objectives, both in coordination and sales.
Got it, so what is a CRM for real estate?
CRM is a word from English that means customer relationship management. In other words, they are programs created to help companies improve their income and internal communication through better knowledge and a better relationship with their customers. Thus, when we talk about a CRM focused on Real Estate, we are referring to a management sms gateway brunei program for the sale of this type of property , in a broader way than when we talk about a Real Estate CRM .
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Why use a CRM for real estate marketing?
The real estate market is one of the most established, competitive and profitable markets in existence. If you want to know more about the use of CRM in the real estate sector, I leave you this article.
It is not surprising, therefore, that all the marketing and management improvement techniques available in the market are applied in it.
