Build your personal brand

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Personal brand is not just a trend for owners of large businesses, but a necessity for team leaders of any size and even independent experts. To support this opinion, we will provide some figures: 77% of consumers are more likely to choose a company if its CEO is active on social media. 82% trust companies more when their leaders are online. And a company’s reputation? 49% are directly affected by the reputation of its CEO. But it’s not just C-suite executives. 88% of people trust recommendations from friends more than any advertising. And 45% of decision makers job database said the CEO’s active social media profile directly influenced them to sign a contract with the company.

The conclusion is obvious – you need to “get down to” managing your pages. We suggest moving on to active actions and making a personal brand development plan right now. Paste our tips below into ChatGPT and don’t close the chat window to keep the context: Define your brand "As a personal branding coach, help me define my personal brand. First, ask me about my business goals with direct questions like, "What do you want to achieve this year?" should be my focus." Know yourself before you go to subscribers Frame your request as “Help me create a compelling personal brand statement that clearly communicates who I am, what I do, and the value I provide.

[Provide some information about your skills, values, and goals.]” Post this text in a prominent location so it’s always in front of them. Determine what will increase your personal brand awareness “I want my personal brand to be known online. To do this, I need to create content. Ask me about my experience, how I like to create content, and what my audience wants to hear. Use my answers to give me tips on optimizing my social media profiles and creating consistent content.” Show, don't tell "Suggest ways to showcase my expertise and build credibility in my industry. First, ask me about my industry. Then, suggest how I can use platforms like blogging, podcasting, or public speaking to build my personal brand.