In addition, insert important elements above the foldpart of your email visible without scrolling). Your readers must be able to access essential information without having to scroll through your content since their attention span is relatively short. Quickly arouse their curiosity so that they continue reading. But don't forget that the content shared must be of high added value and completely consistent with the expectations of your contacts and your brand image. However, it is sometimes difficult to know what content to include in your newsletter to capture the attention of your subscribers and customers.
Here is a small list that you can easily draw from spain cell phone number list to find inspiration: Summary of your latest articles to encourage your readers to go to your blog Calendar of events concerning your business Presentation of a partnership that has just been launched News from your industry or company Update on your commitments: fair trade, responsible branding, data processing, etc. Sharing statistics and surveys to inform your recipientsyour contacts Highlighting customer cases and testimonials to help your leads and prospects plan and get started Tips and tricks: how to properly clean our jewelry, the best times to take your plane ticket, etc.
Survey, quiz or competition to animate and get your audience to react The list is endless, whatever your field! Finally, don’t forget to personalize your campaigns! In addition to maintaining a connection with your readers, you humanize your exchanges with them. This way, they feel more confident, appreciate your company more and have the impression that they are being addressed individually. You get closer to them and they return it by being more engaged with your brand. To do this, you can attract their attention by using their first name, or refer to one of their behaviorsregistration, purchase, visit to a page, request for information).
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