It is the most famous university in the world, and the most prestigious. It could not be otherwise than the most popular on social networks. On Facebook, Twitter and Instagram, this institution has millions of fans around the world.
They also follow one of the techniques expressed in our list. They separate their faculties into different digital platform profiles , to provide greater reach and generate more impact on their target audience.
For example, the Harvard Business School and Harvard Medical School accounts are different from the main one. Each one publishes the progress, studies, experiences, events and outstanding students of each of the courses that make up these faculties.
This allows the institution to get even closer to the type of prospect it seeks to attract and to provide greater coverage for the special activities of its departments.
Stanford University
This university located in California, United pakistan mobile database States, also has a strong presence on social media, and they use Influencer Marketing techniques to share information about each field they offer as a study program.
An example of this is the collaboration with professionals from different sectors, including Nobel Prize winners who left their institution to speak on topics such as scientific education and research funding.
Celebrating Michael Levitt's Nobel Prize
Conclusion
Social media strategies for universities emerge today as responses to the modernization and innovation of communications that guide the world towards new horizons.
Regardless of the age and prestige of your university, it is imperative to create and maintain an online presence that guarantees closeness to its target audience, which is usually made up of individuals who spend a large part of their day on these platforms.
If you want to learn more about Content Marketing for the university segment , we invite you to download our free ebook on the subject. Stay with us!
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