This means that companies cannot send messages to just anyone, only list of honduras whatsapp phone numbers to those who have expressly chosen to contact them.
The reason for this rule is to avoid spam and to protect the reputation of this important communication channel so that it does not lose the high effectiveness it currently enjoys.
Opt-out
The WhatsApp Business API also requires businesses to provide their customers with an option to opt out of receiving messages and notifications if they so choose.
In this sense, the important thing is that customers do not feel overwhelmed or invaded through WhatsApp, which is why it is essential that they can decide what they want to receive and what they are not interested in seeing on the application.
WhatsApp Policies and Terms of Use
Any company wishing to use the WhatsApp API must agree to the messaging app's policies and terms of use .
In this way, communications between brands and their followers are regulated, making them more efficient and secure. Some of the most important conditions that companies that have an API account must adhere to are.
