Scandalous advertising campaigns
In court, the company's founders defended themselves by citing the fact that many words in their advertising campaigns were taken from Japanese. It turned out that "ku ni li" translated doesn't mean what you might think, but rather "day of the week—Saturday."
Scandalous advertising campaigns
We're convinced that while this type of marketing is macedonia telemarketing database working, it's foolish to abandon it, and we suggest you guess which brand campaign will go viral in 2023:
Do you want Chpo Ki?
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Rap from Indilight
"Hey, turkey, I have an idea" begins one of the songs on the album "Live on Light," which the Indilight team released in collaboration with the Blacklight agency and the "Syt po gorilo" project.
Scandalous advertising campaigns
The album is a gastronomical sketch in the spirit of contemporary Russian rap culture—six of its tracks are dedicated to turkey delicacies.
We listened to these masterpieces and collected the most memorable quotes:
"This is a turkey flex, a sandwich antique."
"Let's get to it and fry it, it's time to get to work, man."
"While she's cooking, shake your joints."
The project team even made music videos for the most popular tracks. They don't have many views yet, but you can fix that . What's more, the comments under the videos are, unusually for YouTube, overwhelmingly positive.
Scandalous advertising campaigns
Bushe's poor choice of location
In 2022, many will remember the St. Petersburg bakery for more than just monograms and croissants. Twitter bloggers took notice of metro billboards advertising Bushe with the slogan "Bushe for a step forward."
Scandalous advertising campaigns
Although Bushe's team quickly removed the billboards, the case still generated a fair amount of outrage from influencers and regular users.
Scandalous advertising campaigns
I'd like to wish all my colleagues to check the media offered by agencies in the coming year to avoid being cringed and irritating citizens.
Balenciaga and children with whips
First Balenciaga cancelled Kanye West and Twitter, and now cancel culture has reached the brand itself.
The advertising campaign, titled "Toy Stories," was the brainchild of Italian photographer Gabriele Galimberti: he captured children showing off the brand's new bags featuring teddy bears. However, in the final photos, the models posed not with just any teddy bears, but with toys wearing studded leather harnesses, bracelets, and chains.