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What truly sets MailerLite apart in the free tier landscape is its accessibility to robust automation capabilities. Even on the free plan, you gain access to a user-friendly drag-and-drop automation workflow builder. This empowers you to set up sophisticated automated email sequences crucial for product marketing. Imagine setting up an automated welcome series for new subscribers that introduces your product line, or a sequence designed to re-engage customers who haven't purchased in a while. If integrated with your e-commerce platform, you might even be able to set up basic abandoned cart reminders, a vital tool for recovering lost sales. These automations significantly okx database enhance customer engagement and streamline your marketing efforts.

The platform also features a modern and intuitive drag-and-drop email editor, simplifying the creation of aesthetically pleasing product newsletters and promotional campaigns. images, videos, and prominent call-to-action buttons to entice your audience. Crucially, MailerLite also provides access to a landing page builder and customizable signup forms on its free plan. These tools are indispensable for capturing leads specifically interested in your products, allowing you to create dedicated pages for new product launches, special offers, or exclusive content, funneling visitors directly into your email list. For product marketers seeking a straightforward yet powerful free tool to manage their list and automate key communications, MailerLite offers a compelling and scalable solution.

Page 5: HubSpot: CRM-Integrated Email Marketing for Holistic Product Growth
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HubSpot stands out as a unique offering among free email list providers, primarily due to its deep integration with a comprehensive CRM (Customer Relationship Management) system. This makes HubSpot an exceptionally powerful choice for product businesses that aspire to a holistic approach to customer engagement, sales, and overall growth. While its free plan typically has limitations on the number of emails sent per month (e.g., 2,000 emails) and a contact limit (e.g., 1,000 contacts), the true value proposition lies in the seamless synergy with its free CRM.