For example, suppose a consumer purchases jogging shoes on self-owned website A and browses yoga-related articles on third-party website B. After the marketers of website A know the above information, they can use this to formulate hyper-personalized advertisements to promote their various yoga mats, or send them blog articles introducing the top ten yoga studios in the local area, thereby increasing the number of users. Customer loyalty.

Armed with such in-depth insights, marketers can provide customers with new consumer experiences. Personalized offers can be fine-tuned to each individual's preferences, such as only selling jogging shoes that fit within their budget. Whether the customer is a senior executive or a surfer, marketing messages can be customized and communicated in a tone that suits their background. You can even adjust the official website's landing page according to customers and their interests, putting the most relevant content at the top, while also saving them the trouble of searching.