There are aspects of this branch of marketing that not everyone knows or has taken the time to study. It is true that today it is very easy to have a website and profiles on social networks, but it is not so easy to achieve objectives and reach sales rates through digital means.
It is not enough to create a Facebook page. Nowadays, it is much more complex, and uk business email list new aspects are added that make Digital Marketing a science in itself, full of metrics, analysis and platforms.
Here are 6 facts that they didn't tell you about digital marketing that you wish you had known before:
1. It's Very Technical
To achieve results, it's not enough to just make nice designs. You'll need a team that knows about websites, SEO, digital advertising, copywriting, and graphic design.
Behind all these things, you may need to know how to program or have a good understanding of numbers and statistics. I'm not saying that you need to go to college again, but you should be very aware of new trends, courses, talks on the subject, books, podcasts ...
In Digital Marketing, new things emerge almost daily and those who don't know about them don't exist.
2. It Takes Time to Achieve Results
If someone promises you results in one day, they are lying to you. Well-planned strategies have short, medium and long-term expectations and it takes time to see results.
You won't be able to see the growth of your blog, your database or your social networks in just a few days. The wait will depend on the strategy and the investment.
3. Without a Digital Guideline, Nothing is Achieved
And it's not cheap. You need to spend at least a thousand dollars a month to start seeing results .
For this reason, it is important that you seek advice and form alliances with true experts on the subject, because it is a large investment that you make so that your brand or business has the visibility it deserves.
Paying for an Instagram ad to achieve greater reach is not the same as designing an entire ad strategy aimed at specific objectives. This costs money, time and knowledge.
Expecting big numbers from organic reach alone is very naive. Yes, trust in your content and the quality of your brand, but the push from the advertising campaign is essential.
4. You will need Management Tools
Reporting systems, Inbound Marketing tools , metrics analysis platforms.
