Once your campaign reaches

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There are also bigger problems like broken links, email accessibility, and blocklists to worry about. inboxes, there’s no taking things back.Some teams use an email marketing checklist for quality assurance. The problem is, if this process is mostly manual, it leaves lots of room for human error. An automated checklist creates a consistent workflow for pre-send email testing that’s much more dependable.Why it’s importantWhile email marketing delivers a high return on investment ROI, your campaigns need to be optimized for every inbox and every subscriber if you want to get the most out of each campaign.

Customers can’t convert if broken links fail to take them to your senegal email list 60000 contact leads landing pages. Accessibility issues could make text unreadable or mobile email CTA buttons untappable. Mistakes in an email marketing campaign do more than damage your brand reputation. Failure to conduct email quality assurance testing also ends up reducing revenue the email channel generates.Who needs this type of email testing tool?Whether you’re a recognizable brand or a smaller online store, if you rely on email to drum up business and drive customers to your website, you need to conduct pre-send testing for quality assurance.Product illustration of accessibility email testing toolAt Sinch Email on Acid, our automated workflow is known as Campaign Precheck.




It includes spell check, inbox display optimization, basic deliverability checks, accessibility fixes, and more. You can customize your quality assurance process however you want. Of course, you’ll also get unlimited testing including our reliable Email Previews.Besides being a valuable email testing tool, Email on Acid also helps teams collaborate on review and approval of campaigns with Team Management features.4. Email AB testingWhile email validation and previews are important tests before a campaign launches, there’s another type of testing that helps senders optimize for performance metrics such as opens and clicks.Email AB testing aka split testing lets marketing teams experiment with different campaign elements to discover what’s most effective.