During This Phase, the Seo Audit Focuses on Elements Such singapore phone numbers list as Page Loading Speed, Html Code and Mobile Performances That Can, if Not Optimal, Negatively Impact Both the User Browsing Experience and That of Search Engine Crawlers. Once This First, Purely Technical Phase is Concluded, the Audit Continues by Focusing on the Structure of the Project Itself: the Architecture of the Website . Considering the Organization of the Pages and Contents, the Audit Aims to Ensure to Logical Connections That Are Fundamental for the Orientation of Both Users and Bots, in Particular Focusing on Aspects Such as the Indexing of the Pages, the Possible “cannibalization” of the Keywords, the Functioning of the Links, the Structure of the Urls and So on.
Given the Fact That Every Website Naturally Has to Compete With Others for the Best Positioning in Serp, the Seo Audit Also Includes an Analysis of Competitors in Order to Identify the Competitiveness Related to Keywords of Common Interest, the Analysis of the Positioned Content but Also the Growth Opportunities With New Optimized Content. Another Aspect Taken Into Consideration During the on Page Seo Audit is in Fact That of the Contents : for Which Keywords is the Website Positioned? Are There New Interesting Keywords to Work on? Are There Longtail Keywords That Allow You to Attract a Highly Targeted Audience? How Are Individual Contents Positioned and How Can They Be Optimised to Position Themselves Even Better? Starting From the Analysis of the Published Contents, the Seo Audit Also Focuses on Elements Such as Title Tags, Meta Descriptions and Urls but Also Heading Titles, Title and Alt Tags of Images.
