Google has doubled down on user experience, making it a more important ranking factor than ever. The June 2024 update introduces new and improved criteria to ensure top-ranking sites deliver exceptional user experiences.
Key Metrics:
– Enhanced Core Web Values: Expanded algeria phone number library to include more nuanced performance indicators beyond LCP, FID, and CLS.
– Interaction to Next Paint (INP): A new responsiveness metric that measures how quickly a page responds to user interactions.
– Mobile compatibility 2.0: An even stronger emphasis on mobile performance and usability.
– Safe browsing: Stricter penalties for sites with security issues.
– HTTPS security: Potentially boosting sites with stronger security protocols.
– Intrusive transition guidelines: Improved to better evaluate the impact of pop-ups and overlays on user experience.
How can I improve my site's user experience to comply with these new standards?
Start by using Google’s updated PageSpeed Insights and Core Web Vitals tools to identify specific areas for improvement . Prioritize mobile optimization, increase your site’s loading speed, and ensure smooth interaction. Consider implementing AMP (Accelerated Mobile Pages) for important content. Regularly audit your site for vulnerabilities and fix them promptly.
Strategy Tip: Create a cross-functional team that includes developers, designers, and SEO experts to address UX factors holistically. Implement A/B testing to continuously improve and enhance user interactions based on real data.
User Experience Metrics: The UX Revolution
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