It’s all about managing their reputation. In today’s digital database mobile number world, brands’ reputations can make or break their success, so they must protect how customers see them at all costs.
Read Brand Reputation 101: Monitoring, Analysis, and Management Tools
Artificial Intelligence (AI) has become a key player in helping brands achieve this task.
Brands also use this technology in reputation management to maintain a positive online image.
But how exactly does AI help?
In this post, I’ll discuss the key role of AI in brand reputation management.
Role of AI in Brand Reputation Management: 9 Significant Contributions
Trust plays a crucial role in customer decision-making. According to a recent Sinch report, 87% of customers avoid buying from brands they don’t trust.
That said, here are nine ways AI can help you manage your brand reputation.
1. Predictive Analytics
What if you had a crystal ball that could predict potential reputation risks before they happen? Wouldn’t it be great if you could predict people’s future perceptions of your brand?
That’s exactly what AI does with predictive analytics.
Well, it’s not exactly a crystal ball, but you understand the idea.
