If you feel particularly old-fashioned and have some time to spare, you can take a manual-labo cameroon email list 371983 contact leadsr approach. Open Excel sheets and start adding the contact info of the prospects you think are a good fit. Surprisingly, or perhaps unsurprisingly, 56% of companies still score leads manually. But if you do want to do things in a post-industrial manner, using automated lead-generation tools will go a long way in streamlining efforts to build and segment databases. Why? Because it increases conversions, it’s affordable and more efficient. So the real question is, why not?For example, tools like Leedfeeder automatically send leads that visit your website to your CRM in real-time.

You can even set up a filter to sift through potential leads to keep only those that qualify as your ICP.After filling your database with leads, it’s time to distill it further with segmentation.Step 3: Segment your databaseSo, you’ve built a top-notch target lead list, loving every minute of it (assuming you used Leadfeeder). Now, you need to further break them down into narrower market segments of potential customers. To do this, use the information about your ICP and TAM.The most popular optimization filters Leadfeeder’s users set are:Demographic Segmentation: gender, age, education, annual revenue, industry, and company sizeBehavioral Segmentation: user status, spending or purchasing habits, brand interactions, pain points, engagement, and benefits soughtPsychographic Segmentation: beliefs, values, personality, interests, and lifestyleGeographic Areas: area code, region, country, city, language, neighborhood, etc.