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These creative, expertly timed commemorative marketing campaigns are only the tip of the iceberg - and as the show moves towards its crushing conclusion, we expect to see even more head-turning partnerships from HBO and other world-renowned brands. A testament to the intangible, almost mystical magic of this epic modern day masterpiece.

" Never forget what you are. The rest of the world will not. Wear it like armour, and it can never be used to hurt you. "Not long ago, we explored four primary key performance indicators (KPIs) to improve your digital marketing campaigns.
In the Age of Information, data reigns supreme. But this wealth of digital insights, readily available at the click of a button, is only effective if you use it wisely. And as you’ll have learned, KPIs play a pivotal role in shaping your analytical efforts.
By working with KPIs, you’ll be able to omit irrelevant datasets with ease while setting goals to measure the success of your marketing efforts in several critical areas, accurately.
Now we’re going to revisit each of these four core KPIs, offering practical solutions for improving your campaign initiatives if you have identified a need for improvement in organic search visibility, website or landing page conversion rates, the cost-per-click (CPC) of paid advertising, and your overall return on marketing investment (ROMI).